Running a small business involves managing customers, appointments, payments, marketing, and everyday administrative tasks. Using separate software for each activity can become expensive and time-consuming.
Thryv aims to simplify business operations by bringing customer management, scheduling, invoicing, marketing, online presence, and payment tools together through its business software platform.
It is designed to help small businesses attract customers, manage daily operations, and build stronger customer relationships. But is Thryv worth using? Let’s explore its features, pricing, advantages, and limitations.
What Is Thryv?
Thryv is an all-in-one business management and client experience platform designed primarily for small businesses and service providers.
It offers business tools for managing customer relationships, scheduling appointments, sending estimates and invoices, accepting payments, organizing documents, and marketing services.
Its platform also includes online listings management, reputation management, social media tools, websites, and AI-powered marketing features.
The goal is to help businesses manage more activities from one connected platform instead of switching between multiple applications.
What Can You Do With Thryv?
CRM and Customer Management
Thryv provides CRM tools that help businesses organize customer information, track interactions, manage leads, and maintain communication histories.
Teams can access customer details and important business information from a centralized workspace.
Appointment Scheduling and Calendars
Businesses can allow customers to book appointments online, manage staff calendars, and send automated reminders.
These features are particularly useful for service providers that handle multiple appointments and want to reduce scheduling conflicts and missed bookings.
Invoicing and Online Payments
Thryv helps businesses create estimates, send invoices, collect payments, and track outstanding balances.
Customers can review estimates, approve services, and pay online. The platform also supports integrations with payment providers such as Stripe, PayPal, and Square.
Marketing and Online Reputation Management
Thryv includes marketing tools for managing business listings, customer reviews, and social media accounts.
Its AI-powered features include review responses, social media content assistance, and lead insights. Businesses can also use automated email communication, marketing analytics, and website tools to improve their online presence.
Thryv Pricing
Thryv offers different packages depending on the products and services a business needs. Its current US marketing pricing page lists the following options:
- Starter: $99/month. Includes online listings management, an AI website builder, review management, trackable phone numbers, and digital performance insights.
- Signature: $399/month. Includes Starter features plus social media management, SEO and AEO tools, a custom website, competitive insights, and AI lead insights.
- Custom: Personalized pricing for businesses requiring additional marketing services and Thryv Boosts.
Annual billing discounts are available on eligible marketing plans. Pricing, onboarding fees, and included features can vary according to the selected product and business requirements, so confirm the final quote before subscribing.
Is Thryv Easy to Use?
Thryv is designed to simplify business management through a centralized dashboard.
Users can manage customers, appointments, invoices, documents, and marketing activities without constantly switching between different systems.
However, the platform offers many features, so new users may need some time to configure their account and understand the available tools. Businesses can also access Thryv’s support and educational resources for assistance.
Pros and Cons of Thryv
Pros
- All-in-one small business management platform.
- Centralized CRM and customer database.
- Online appointment scheduling.
- Estimates, invoices, and payment processing.
- Client portal and document management.
- Email and social media marketing.
- Online listings and reputation management.
- AI-powered marketing and review tools.
Cons
- Some packages can be expensive for small businesses.
- Pricing varies between products and packages.
- Advanced marketing features require higher-tier plans.
- Initial setup and customization may take time.
- Businesses may pay for features they do not regularly use.
Who Is Thryv Best For?
Thryv is suitable for small businesses, home service providers, healthcare clinics, beauty and wellness businesses, professional service providers, and local companies.
It is especially useful for businesses that manage regular customer appointments, send invoices, collect payments, and need tools to improve their online visibility.
Is Thryv Worth It?
Thryv is worth considering for businesses that want to bring customer management, scheduling, payments, and marketing activities together.
Its combination of CRM, appointment booking, invoicing, reputation management, and online marketing tools can reduce the need for multiple separate applications.
However, businesses should compare the available packages carefully and choose only the features that match their actual requirements.
Final Verdict
Thryv is a versatile business management platform that helps small businesses organize customer relationships, streamline daily operations, and improve their online presence.
Its CRM, appointment scheduling, invoicing, payment processing, and marketing capabilities make it a useful option for service-based businesses.
Although pricing and package selection require careful consideration, Thryv is worth exploring for companies looking for a connected solution to manage and grow their business.
Frequently Asked Questions
What is Thryv used for?
Thryv is used for CRM, appointment scheduling, invoicing, payment processing, customer communication, online marketing, and business management.
Is Thryv suitable for small businesses?
Yes. Thryv is primarily designed for small businesses and service providers that want to manage customers, appointments, payments, and marketing activities.
How much does Thryv cost?
Its current US marketing plans start at $99/month for Starter and $399/month for Signature. Business Center is separately listed at $185/month.
Does Thryv offer appointment scheduling?
Yes. Businesses can allow customers to book appointments online and manage calendars with automated reminders.
Can Thryv send invoices and accept payments?
Yes. Thryv provides estimates, invoicing, and online payment capabilities, with integrations for supported payment providers.
Does Thryv include marketing tools?
Yes. It offers social media management, online listings, reputation management, AI marketing features, and website tools.
